It is natural for people, as they reach advanced age, to enjoy reminiscing and telling and sharing their life stories. Perhaps you can recall seniors who have deeply touched your life---with the power of their own stories and memories.
Also, families that your organization serve are usually quite interested in having assistance in capturing and recording a parent or grandparent's priceless information to preserve a lasting legacy.
As you share your organization's mission, you may find that your commitment to person-centered care or patient-centered care is a common theme. A person's UNIQUE life story is certainly something that is person centered and shows your commitment to knowing each individual as a whole person. Going one step further, the life story and background is vital information when caring for someone who has memory challenges or needs other forms of assistance.
Knowing their past background and interests may assist in daily interactions, conversations, and provide ways to bring personal comfort and joy. Every person is unique and every story is worth knowing.